TV friendly.
Advertiser friendlier.
Vuer presents Extended Ads API, the most intuitive ad conversion tool for Connected TV.
No QR codes, no busy layouts, no disruption; simply a small button giving every ad impression the final push.
Small but mighty
The size and placement of the Extended Ad button will never interfere with or scale down the ad. Instead, advertisers get to keep their existing creative front and center while gaining a non-intrusive call to action throughout the spot.
Instantaneous & simultaneous
Extended Ads leverage the multitasking nature of users, allowing them to learn more about the sponsors they find relevant, effortlessly and without disrupting their TV experience.
Most importantly, it keeps them within the OTT’s ecosystem to reveal more precise ad metrics—worthy of higher CPMs.
of users browse their mobile device while watching TV
88%
65%
use their mobile to learn more about ads they’ve seen on TV
One step closer
Users streaming on mobile will be just one tap away from browsing the URL of their favorite ads and still enjoy their content in a smaller window.
Count every impression
Our Extended Reach API works with the Extended Ads API to count the number of nearby devices exposed to a CTV stream in real time—a valuable layer of data to assess incremental ad impressions and viewership with unprecedented precision.
Same experience
New insights
Users won’t need to download new apps on their devices, nor will advertisers need to create new campaigns.
Our patent-pending solutions will integrate into the OTT’s operating system to maximize revenue using existing data. They will work together to identify nearby devices and pull the clickthrough URLs embedded in the ad serving to ultimately automate the appearance of the opt-in button and provide instant access via push notification.